About Us
Welcome to Anurashi Imports Pvt. Ltd., a proud family-run enterprise with a legacy rooted in over 50 years of importing, trading, and exporting high-quality goods from all over the subcontinent. As family , we have dealt with trading in multiple commodities with Mr. Ashok Gupta, a renowned entrepreneur from New Delhi, at its helm. Our parent companies grew from small trading houses to owning exclusive monopolies for trading items for some of the biggest companies from Nepal.
Our journey is a testament to decades of trusted relationships, unwavering commitment to quality, and a passion for bringing the authentic spirit of Nepal’s rich natural and cultural heritage to the global marketplace.
Our Legacy
Anurashi Imports was founded on the legacy of a family deeply rooted in the tradition of international trading and import-export excellence. With a history spanning over three decades, our enterprise has established itself as a trusted partner in sourcing and delivering premium-quality, authentic goods to markets worldwide, especially to India.
Our extensive experience in connecting with manufacturers, farmers, and artisans has provided us with valuable insights into a wide range of organic produce, herbal medicines, traditional handicrafts, and natural ingredients. Building on this strong foundation of trust and expertise, we have continued to diversify our portfolio, focusing on health-food products, specialty items, and authentic imports that reflect our commitment to quality and tradition.
Our Expertise and Foundation
With a rich legacy spanning over five decades, our family has been at the forefront of the trading industry, building a vast network that spans across India and reaches into international markets. This extensive experience has equipped us with a deep understanding of global trade, logistics, quality control, and regulatory compliance.
Our team is composed of seasoned professionals who are committed to sourcing the finest products, maintaining stringent quality standards, and ensuring seamless logistical operations. Our core strength lies in our ability to connect traditional artisans, small producers, and farmers with modern markets, delivering products that embody authenticity, purity, and excellence. Over the years, we have refined our expertise in handling diverse, small-batch specialties, ensuring that every product we deliver retains its original quality, aroma, and nutritional integrity.
Our Focus on Quality and Authenticity
Every product we bring to our clients is a reflection of our dedication to quality. We place immense emphasis on the raw materials sourced from the Himalaya’s remote villages, high Himalayan regions, and organic farms. Our Nepali manufacturers are carefully vetted, with a focus on organic certification, sustainable practices, and traditional processing methods.
We work closely with growers, herbalists, and artisans who follow centuries-old techniques, ensuring the products retain their natural potency. Whether it’s Himalayan herbs, organic honey, herbal teas, or medicinal oils, every item is crafted with precision and care, reflecting the mountains’ centuries-old traditions.
Our Products
Our product range is a testament to Nepal’s diverse natural bounty. We source:
Organic herbs and spices
Herbal teas and infusions
Shilajit
Pure ghee, honey, and herbal syrups
Medicinal herbs and traditional Ayurvedic ingredients
Handcrafted handicrafts and natural wellness products
All our products are domestically and internationally certified, ensuring they meet global standards for purity, safety, and quality.
Our Mission
At Anurashi, our mission is to promote natural wellness by offering authentic, naturally sourced products that are crafted with care, tradition, and sustainable practices. We aim to be the premier gateway for premium Himalayan goods into India and beyond, fostering transparent trade relationships that benefit farmers, artisans, and consumers alike.
We believe in creating win-win relationships—supporting small-scale farmers and producers, promoting organic and sustainable farming practices, and providing consumers with access to healthy, natural, and authentic products.
Our Vision
Our vision is to be recognized globally as the leading importer and trader of authentic, naturally sourced food products, renowned for our integrity, quality, in addition to a commitment to promoting Nepal’s natural heritage. We aspire to continue expanding our product portfolio, develop strong market presence, and nurture our relationships with our Nepali partners, ensuring shared growth and prosperity. While we recognize and respect the commitment to making organic products, we stress upon the distinction between naturally sourced and organic products, recognizing that not everything that is sourced organically obeys the rules of staying in harmony with nature.
While “naturally sourced” refers to ingredients derived directly from nature, and “organic” describes products produced without synthetic chemicals, it is important for consumers to understand that an organic label does not always guarantee a product was made in true harmony with nature. This distinction matters because not all organic practices maintain ecological balance—being conscious of both terms empowers consumers to make informed choices that better support sustainability and environmental well-being.
Our Commitment to Sustainable and Ethical Trade
The name Anurashi is an amalgamation of the names of our two Directors, Ms. Rashi Gupta, and her mother, Mrs. Anu Gupta. At the core of our values is our belief that only in synchrony with that which gave you life, can life be taken forward. Harmony with the one nurturing us is non-negotiable for life to be prosperous and healthy.
The word Anurashi reminds us of values such as harmony, respect, and sustainability, and hence being one with Mother Nature is our foundational belief. For us, being one with Mother Nature means living in balance with the environment, honoring its cycles, and making choices that support ecological well-being.
Sustainability and ethics are at the heart of everything we do. We work hand-in-hand with Nepali farmers and artisans who practice organic farming, conserve traditional methods, and prioritize environmental responsibility. We believe that genuine quality production involves respecting nature and respecting the people who produce these products
Our Partnership with the Golyan Group
At the core of our success is our strong, ongoing relationship with the Golyan Group Pvt. Ltd., one of Nepal’s most prominent and respected conglomerates. We have been trading with the Golyan Group for over 30 years, a partnership built on mutual trust, transparency, and a shared commitment to excellence. This collaboration has allowed us to access Nepal’s best producers and suppliers directly, ensuring our products are of the highest quality and authenticity.
The Golyan Group, with its diversified interests in logistics, manufacturing, energy, and trading, has been instrumental in strengthening our supply chain, ensuring timely deliveries, and maintaining rigorous quality standards. Their extensive network and infrastructure give us unparalleled access to some of the finest organic and herbal products from Nepal, ranging from Himalayan herbs and spices to natural oils, dried herbs, honey, ghee, and more.
On Mr. Pawan Golyan – Anurashi’s partner and chairman of Golyan Group
Mr. Pawan Golyan, Chairman of Golyan Group, is a prominent advocate for sustainable agriculture and organic farming in Nepal. Passionate about healthy living, he champions eco-friendly farming practices that protect the environment and improve nutritional quality. Throughout his career, he has initiated numerous community programs to empower low-income farmers by providing access to modern, sustainable techniques and supporting their economic growth. His leadership has transformed Golyan Agro into a symbol of responsible farming, community upliftment, and environmental care. Committed to promoting wellness and equitable development, Mr. Golyan’s efforts inspire positive change across Nepal’s agricultural sector, fostering a healthier, more sustainable future for all.
About Rashi
Founder and Director of Anurashi Imports, Rashi is passionately dedicated to providing thoughtfully curated, organic, and eco-friendly products that support a healthy and sustainable lifestyle. Her commitment to wellness is deeply rooted in her own passions for physical fitness and proper nutrition. Through Anurashi, her line of healthy food products offered under Mato Foods, Rashi strives to make nutritious, wholesome living accessible to everyone, reflecting her belief that health begins from within.
With a strong educational background and specialized training as a scientist at the prestigious Princess Margaret Hospital in Toronto, Rashi exemplifies precision, meticulous attention to detail, and an organized approach—qualities that seamlessly translate into her entrepreneurial ventures. Her scientific experience has fostered a disciplined mindset and a methodical way of doing things, laying a solid foundation for her success as an entrepreneur.
Her dedication to physical fitness and healthy living not only influences the products she offers but also underscores her mission to inspire others to prioritize their well-being. Rashi is passionate about promoting a lifestyle that combines good nutrition, fitness, and environmental consciousness—values that are woven into every aspect of her work.
Beyond business, Rashi gained online recognition through her viral Facebook blog, Sustainability Saturdays, where she shared weekly sustainability tips via live videos. This platform garnered a huge following and demonstrated her commitment to inspiring sustainable living and environmental responsibility.
At Anurashi Imports, Rashi’s mission is to empower individuals to live healthier, more mindful lives while protecting our planet for future generations.